Why have there been so many poop-related commercials lately? It seems like everyone’s having trouble crapping, especially the unfortunate people in the Activia and Fiber One commercials. This Fiber One spot is particularly disturbing, partly because the unspoken punchline is “that old woman is gonna crap her pants.”

I would say that the better way to get to the root of the problem would be to eat more fruits and vegetables and less meat and fried food. But that’s just me.

I should also point out that I ordered the free Fiber One samples like the ads suggested, and they were pretty tasty. Then again, you can give me a free ketchup packet and I’ll be happy.