I don’t know what to categorize this so-called EDAY as. It’s a project of Earth Day New York, if that helps. Anyway, it is encouraging people to be good to the environment or something, a noble cause, but they’re going about it all wrong.

Let’s start with the name. The campaign, both on the subway ads I originally spotted and on the official website, is riddled with references to the “E” in the name. Examples include “b the E,” “I am E” and “Talkin’ E.” Anybody who has any familiarity with the drug-related implications of this letter is bound to giggle at least once when perusing the copy. And it doesn’t immediately scream “Earth” to me either.

Secondly, the brilliant minds behind this project decided that they should make their models, spokespeople and other human representatives who were photographed pose while flashing what appears to be a gang sign. I guess they’re forming the letter “E,” but it doesn’t look right.

I don’t know what a ZigTech is, but Reebok has released it. I think it’s a shoe. Whatever the product is, the ad is clearly a ripoff of the music video for “E-Pro” by Beck. From the song to the animation, it’s all a direct copy. Is this supposed to appeal to Beck fans as a subtle nod, or are the ad folk assuming that not very many people saw the music video? I just don’t understand what goes through their minds.

Below is the commercial, followed by the original music video.

Yes, it’s yet another “Is that (fill in name of actor) in a (fill in brand name) commercial?” post. I can’t help it if every C-list actor out there is trying to cash in by becoming a corporate whore. I would do the same!

Anyway, actress Sherri Saum, who I know as the devious Holland in Gossip Girl (the woman who lives downstairs from Lily and pretended to have an affair with Rufus), is the new face of Kohl’s. I don’t know if my first choice for spokesperson would be a woman who, at least in this role, is synonymous with being a bitchy skank. But why not? Even slutty downstairs neighbors need someplace to shop. Kohl’s: The Homewrecker Store.

P.S. I don’t know what the YouTube video poster was smoking when they thought that was Flo from the Progressive ads opposite Sherri.

…no, I don’t love a good mystery. Not when it involves my money. Just give me the 40% off, assholes.

As a major Lost fan, I was shocked to see what looked like Dr. Pierre Chang (aka actor François Chau), the mysterious Dharma Initiative video narrator and father of Miles, starring in a commercial for Bud Light. He’s still playing a scientist with that John O’Hurley-ish dry wit, so it’s even more Lost-seeming.

If you’re like me, you’re counting the weeks until HBO’s True Blood returns from its hiatus, and these teasing posters don’t make the wait any easier! You can click on the images below to go to each poster’s merchandise store page, if you’re so inclined.

As a longtime fan of the musical Rent, I was delighted to hear the song “Seasons of Love” playing in a commercial for Macy’s today. However, I must point out that it is rather comical how literally they take the lyrics. It kinda reminds me of those literal music videos. I was like, no way are they gonna show a cup of coffee, and then they did!

This isn’t exactly an ad, but an email promotion that I get because I’m a loyal member of the Miller High Life points reward program. Yes, I’m a lush. But there’s nothing more satisfying than getting free swag as a side effect of drinking too much cheap beer. A reward for something I really shouldn’t be rewarded for!

Anyway, these fine purveyors of the Champagne of Beers have decided, in all their wisdom, that it was time to make their packaging less garish and more sophisticated. Since the recession, I bet a lot more people are realizing the amazing value of a 12-pack of High Life, so it only fits that the company should do their part and make it less embarrassing to be seen carrying it.

Here is the message that went along with the new image.

Also, this is sort of unrelated, but if you go to MillerHighLife.com, you’ll notice that the new login button says “Start Living.” Kind of creepy.