The Ritz Jenga ad kind of glorifies wasting food
Posted in Uncategorized on August 31st, 2009 by laura – Be the first to commentRitz Crackers are OK, but they’re hardly my favorite cracker. They’re definitely not on the same level as awesome crackers like Triscuits, Wheat Thins, and even Better Cheddars. But that is not my beef with them at the moment. Rather, I am concerned about the fact that they seem to be endorsing playing with your food rather than eating it.
In the below ad, a group of cool, hip youths sits around and plays a variation on the fine party game Jenga using the aforementioned crackers. I highly doubt that they will eat all the filthy crackers off their floor and table after they’re done. It reminds me of the news report in The Simpsons showing people throwing whole chickens and pouring out cartons of milk into the garbage (”Coming up next, a new fad that’s sweeping the nation — wasting food!”).
Also of note is that they use what sounds like a reworked version of Cake’s “Short Skirt/Long Jacket,” although knowing Cake, it could be any of their other songs as well, by which I mean they all kind of sound alike.




