Citi commercial – your family eats dog food?
I have never been a fan of commercials where different people’s conversations are cut together so it sounds continuous. The telephone commercials where families talk to each other around the world are a good example…someone will say in Korean, “How have you been? Want some kimchi?” and somebody in England replies, “Bully, cheerio,” or something, to which an Irishman will ask, “Where’s my whiskey and potatoes?” And so forth.
But this Citi commercial (entitled “Spending Smarter”) is even weirder, because the cut-up conversation doesn’t even make sense. It also implies that the family of one of the woman portrayed likes to eat “dog food, bags of it.”
And isn’t Citibank out of business anyway?